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IMV Congratulates Hologic for Outstanding Service in Imaging

IMV, part of the Science and Medicine Group and a market research and business intelligence provider to the diagnostic imaging industry, announced the category winners for the 2017-18 IMV ServiceTrak™ awards in diagnostic imaging equipment. Hologic Inc. was recognized in the Mammography category for Best System Performance, Best Customer Satisfaction and Best Service.

“For the third year running, Hologic has ranked first in mammography performance, service and satisfaction, receiving praise from enthusiastic customers. The award reflects Hologic’s ongoing dedication to insight-driven innovation, diagnostic leadership, product quality and service in women’s healthcare,” according to an advertisement.

The IMV ServiceTrak™ Diagnostic Imaging report, an annual customer satisfaction survey on the medical imaging industry with a 20-year history, derives its results from extensive phone interviews with diagnostic imaging professionals in U.S. hospitals. These reports present an independent analysis of service trends in diagnostic imaging and include manufacturer ratings for each imaging modality. The report is conducted by IMV, part of the Science and Medicine Group, a market research and business intelligence provider to the diagnostic imaging industry.
a recent advertisement

IMV produces an annual series of proprietary ServiceTrak™ Diagnostic Imaging reports derived from extensive phone interviews with diagnostic imaging professionals in hospitals in the U.S. These reports present an independent analysis of service trends in diagnostic imaging and include manufacturer ratings for each imaging modality. Diagnostic imaging professionals are asked to rate their level of satisfaction with the equipment manufacturers, the system performance and the service received for their imaging equipment. Satisfaction ratings are collected on a 10-point scale, where 10 = “excellent” and 1 = “very poor”. Report analysis is based on the percentage of highly satisfied (%HS) responses which are represented by satisfaction ratings of a 9 or 10 on this scale.

The ServiceTrak™ Diagnostic Imaging awards are presented to the manufacturer with the highest percent highly satisfied (%HS) in each of three categories, representing the industry BEST OF: Customer Satisfaction, System Performance and Service. The BEST OF Customer Satisfaction award is given to the manufacturer who has the highest %HS responses when respondents are asked to rate the likelihood they will purchase again from their current manufacturer. The BEST OF System Satisfaction award is given to the manufacturer whose customer have the highest %HS responses when asked to rate their overall system performance. The BEST OF Service award is given to the manufacturer whose customers give the highest %HS responses when asked to rate overall OEM service performance.

The 2018 ServiceTrak™ Diagnostic Imaging awards are based on interviews conducted in 2017 and 2018 with respondents in 2,739 diagnostic imaging locations having 6,183 scanners.

Hologic is an innovative medical technology company primarily focused on improving women’s health and well-being through early detection and treatment. For more information on Hologic, visit www.hologic.com.

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